TikTok Lead Generation Ads

TikTok Lead Generation campaigns were just recently launched and give advertisers a new way to engage with users on the platform. In this video, we'll show you how to create a lead generation campaign, the differences in their two form types, and how to download the leads info once your campaigns have been running for a while.

1:13 - Creating a New Lead Generation Campaign on TikTok
2:14 - Bidding & Optimization Targets for Lead Generation
3:50 - Creating a TikTok Lead Generation Ad
5:11 - Overview of TikTok Lead Gen Form Types
6:13 - Classic Form Example Set Up
7:20 - Choosing Your Form Type & Their Differences
8:53 - Leveraging an Introduction in Lead Gen Forms
11:29 - Customizing Questions in TikTok Lead Gen Forms
16:28 - Privacy Policy & Custom Disclaimer Set Up
17:40 - Customizing the Thank You Screen
19:15 - Advanced Form Example Set Up
19:48 - Customizing Brand Image & Form Style
21:15 - Introduction Section Differences for Advanced Forms
22:23 - Purpose Statement Adjustments to Custom Questions
23:44 - Thank You Screen Differences and Call to Action Adjustments
25:10 - Adding an Additional Image to the End of Your Form
26:02 - Downloading Lead Gen Form Submission Data in TikTok
27:19 - How to Preview Your TikTok Lead Gen Forms

#tiktokleadgeneration #tiktokleadgenads #tiktokads #tiktokadvertising

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