How Biden Plans to Beat Trump Online

Can Biden outpost Trump in the run up to 2024? Why is the president on TikTok if he wants to ban it? Rob Flaherty, former White House Director of Digital Strategy and current Deputy Campaign Manager for Biden joins Offline to explain. Jon and Rob talk about the ways the media environment has changed since 2020, how the Biden campaign is cutting through the noise this time around, and the importance of acknowledging voters’ frustrations.

CHAPTERS
0:00 - Intro
2:25 - How Rob got into digital strategy
4:35 - The changing media environment
11:23 - Creating political content
17:13 - Political ads
20:20 - How to maximize Biden's time
25:45 - Politics burn out
30:17 - Volunteering for Biden
32:40 - Politics on social media

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Crooked believes that we need a better conversation about politics, culture, and the world around us—one that doesn’t just focus on what’s broken, but what we can do to fix it. At a time when it’s increasingly easy to feel cynical or hopeless, former Obama staffers Jon Favreau, Jon Lovett, and Tommy Vietor have created a place where people can have sane conversations that inform, entertain, and inspire action. In 2017 they started Crooked with Pod Save America—a no-bullshit conversation about politics. Since then, we continue to add shows, voices, and opportunities for activism, because it’s up to all of us to do our part to build a better world. That’s it. End of mission.

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