How to Configure Consent Overview in GTM (Part 2)

In our first video, we installed a Consent Mode Cookie Banner on our website. Now, it is time to connect it with our tags in GTM so that they fire according to the user's consent. To do this, we will use the new consent overview screen inside Google Tag Manager.

This is the second part of a four-part series focused on showing you how to implement a cookie banner on your site so that you can set up tracking while staying inside privacy regulations like the GDPR in the EU and UK, CCPA in the US, LGPD in Brazil, and similar privacy laws across the world.


Missed part one? Check it here 👉:    • How to install a Consent Mode Cookie ...  

🔗 Links mentioned in the video 🔗

Watch the full-length video here 👉: https://measureschool.com/consent
📄 Read this Video's Guide: https://measureschool.com/cookie-cons...

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OUTLINE:

00:00 - Introduction
00:50 - Consent Overview Screen
01:37 - GTM Consent State as a Variable
04:13 - Consent State Variables
09:13 - Adding Variables to the Consent State
10:28 - More Information