Sony a9 III Review - Why doesn't this cost MORE than A1?!

The a9iii leads the Alpha range in SO MANY ways - and has their latest Sensor technology... shouldn't this cost more than the A1 - or shouldn't the A1 cheaper?

Check out my Sony Alpha Setup Guide: https://geni.us/Sonyalpha
Grab the free guide to Portraiture: https://geni.us/portraiture

a9iii at B&H Photo: https://bhpho.to/40rwjvs

SAMPLE RAW FILES: https://learn.mattgranger.com/courses...

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TIMELINE
00:00 Welcome
00:20 The New Generation
01:10 The Body
02:19 Screen
03:05 THE SPEED
03:45 Festival
04:12 Video
05:07 Best of the Best
06:30 AF & Dynamic Range
07:00 Speed Limitations
08:50 Bird Photography
09:18 The Sensor
10:30 Image Quality
11:40 Better than expected
13:00 Pricing
14:13 NICHE Camera